Overview
The Keywords page is where you define and manage every term Threadlytics monitors on Reddit. It is divided into three sections: Keyword Monitor (your primary tracked terms), Global Context Keywords (must-include filters), and Global Negative Keywords (must-exclude filters).Keyword Monitor
This is the main section. Each keyword you add here triggers Reddit searches and accumulates mentions over time.Keyword Table Columns
| Column | Description |
|---|---|
| Keyword | The term or phrase being tracked on Reddit |
| Type | Classification: Brand, Competitor, or Industry |
| Tags | Optional metadata labels to help organize keywords |
| Status | Green dot = active (monitored); Grey dot = inactive (paused) |
| Mentions | Total unique Reddit posts and comments matched so far |
| Sentiment | Percentage of mentions with positive sentiment (e.g., “+75%“) |
| Actions | Per-row dropdown for Edit, Refresh, Reset, and Delete |
Adding a Keyword
Click Add Keyword to open the creation form. Fields include:- Keyword – the word or phrase to search for
- Type – Brand, Competitor, or Industry
- Tags – optional organizational labels
- Related keywords – alternative phrasings or synonyms
- Context keywords – additional terms that must also appear in a post for it to count (narrows results)
- Negative keywords – terms that disqualify a post (reduces noise)
- Target subreddits – restrict monitoring to specific communities
Refresh & Sync
- Refresh All – triggers a full backend sync for all active keywords.
- Individual Refresh – refreshes only one keyword. A progress bar shows the current stage and estimated time remaining
Bulk Actions
Select multiple keywords using the checkboxes (Shift+Click for range selection) to:- Activate or Deactivate in bulk
- Reset – clears all gathered mentions for the selected keywords
- Delete – permanently removes the keywords and their data
Usage & Limits
A usage indicator at the top shows how many keywords and mentions your plan allows (e.g., “5 / 10 keywords used”). Limits are enforced per plan tier.Role-Based Access
- Admins have full create, edit, refresh, and delete permissions
- Members see a read-only view — action buttons are visible but disabled, and a banner explains their access level
Global Context Keywords
Context keyword collections act as reusable “must-include” filters. When a collection is applied to a keyword type, only mentions that contain at least one of the context terms will be kept.| Field | Description |
|---|---|
| Collection Name | A label for the group (e.g., “Purchase Intent”) |
| Description | Optional notes on what the collection is for |
| Apply to Type | Brand, Competitor, Industry, or All keyword types |
| Keywords | The list of terms that must appear in a mention |
Global Negative Keywords
Negative keyword collections act as reusable “must-exclude” filters. Any mention containing one of these terms is automatically discarded.| Field | Description |
|---|---|
| Collection Name | A label for the group (e.g., “Job Listings Noise”) |
| Description | Optional notes |
| Apply to Type | Brand, Competitor, Industry, or All |
| Keywords | Terms that disqualify a mention (e.g., “jobs”, “gaming”, “cheap”) |